Tumblr have been making waves for quite sometime now.
It is not without reason with its ease of use and inherent coolness it has fast become the blogging platform of choice for youngsters in US.…
With 600million+ users you can’t ignore Facebook and the traffic and brand-building opportunity it provides.
A brand create Facebook fan-page to take advantage. Where you creat…
White House creates 1st of its kind social media response office. It is only benefiting that such an initiative comes from Obama administration which came into being through huge suppo…
Twitter has
reportedly acquired TweetDeck, an application for organizing the display of tweets, for more than $40 million in a mix of cash and stock.
Earlier Twitter had acquired popular T…
It started in 2002 and in May 2011
became the first prominent social media company to go public.
Some people call it “Facebook of Professionals”.
1. First activity an individu…
LinkedIn with $10 million in net income (and $161 million) in profits during 1st 9 months of 2010 recently launched its IPO. Companies’ revenue are primary driven by users subscripti…
1.
Mashable – This is nobrainer. Started by Pete Cashmore, it is now by the team of staff members. The biggest resource on social media on the web. Started as the social media guide but ha…
Of course nothing is free. When you are not spending money, you are spending time. If that appeals to you then following activities can be done spending no or little money.
1. Blog Writing: You w…
YouTube today is synonymous with online video.
Sometime ago, I saw an advertisement by The Coca-Cola Company ‘Thandha Matalab Coca-Cola’. YouTube has same kind of presenc…
Old world you knew the owner at the corner deli and her family and also the owner of the local mom and pop store. You knew about their personal lives.
May be on certain days you or your family visite…
A friend recently asked me why is social media so important for today’s marketer.
Here are some points to consider;
1. Your audience (for most of the industries and brands) is on social n…
1. Remember leaders are readers. Read a lot, books, reports and stay on top of everything as humanly as possible.
2. Move up the value chain
3. Build your network by not being selfish but buy bein…
So you have
begun with social media, now what?
Now you need to analyze what you want to do with this newly acquired knowledge.
-You want to get a job.
– Help your own business which is not rel…
1. Start with checking Mashable and Techcrunch on a a daily basis
2. Set up Google Alerts for the topic of your interest
3. Start a blog on your topic of interest, start with wordpress.com hosted…
1. Do not be the egg, add a face. For a brand may be logo can work but face wins over a logo any day. See how Zappos CEO uses it –
http://twitter.com/ZAPPOS. If you have to use a brand use it at th…
Bit.ly is the most prominent URL shortener that we all use day to day.
Now a new entrant has come into this space and looks like a serious competitor to Bit.ly.
It features a branding option where…
Mashable today has
this interesting article on buiding vibrant online communities.
Recapping it for you.
Facilitate What Customers Already Want to Do
Extend Traditional Success
Keep it Cl
…
Google Offers is search giant Google’s attempt at creating a daily deals competitor for Groupon after it reportedly declined Google’s 6 billion acquisition offer in Decemb…
Canada is one of the least likely places to impose censor on voicing one’s opinion’s or breaking news about election results. But if you publish results too early on Social Web in…