How to Persuade Your Customers to Buy?

Aren’t you hearing from your audience even after months of content marketing? Wondering how on earth your competitor manages to evoke a tremendous response every time they get in fron…

Advertising vs. Content Marketing

How does advertising differ from content marketing? In a simple sentence, we can say – advertising is to push and content marketing is to pull. Advertising drives whereas content marketing a…

Why Doesn’t Your Target Market Include Everyone Who Could Conceivably Buy Your Product?

Do you find it tempting to target everyone who could conceivably buy your product – especially when you’re a mass marketer? Are you being happy at the thought of expanding your target audience…

Marketing Objectives – Meaning, Significance and Example

Marketing Objectives The above two words are simplest but most significant for your business. Marketing is the heart of your business, and the objectives are critical for the success of it. A…

Green Marketing goes Digital

Going Digital is popular and Going Green is trendy too. And that is why the sustainable businesses are going digital too. Digital is the media to reach youth, to take away a piece of their time an…

Getting Personal with Your Audience – Good or Bad

Every business wants to grow. A solopreneur wants to grow into a small business at least and a small business into a mid-size company and a mid-size business into a big one. Generally start-ups…

How to Name your Website?

How to name your website or brand? Big question, simple answer. Read below. Naming a website is like a smart art. It doesn’t matter what it will lead to but what matters more how effecti…

Small Business Behavior on the Internet

Getting found online is certainly the most important thing that small businesses can’t afford to neglect in today’s internet era. It’s important for them to maintain a steady presence onlin…

Understanding Green Marketing

I once asked my training audience on how they would react to a Coca Cola can which is green in color! Most of them could not even resonate with the idea and they say, I can’t imagine a coke can in gre…

Evergreen Marketing Ideas for Small Businesses

Times change. With it the way we do business also changes. But there are some ideas that stand the test of time – and work as well today as they did many years back. Today, I will share some of…

10 Simple Ways Of Referral Marketing

A huge majority of small business collapse within a year after they are established. Most of the medium sized companies never actually get to realize their visions and missions even after a…

Types Of Direct Marketing – methods to accomplish this effectively

There is only one type of direct marketing and that is to reach every customer. It’s up to you by which methods you are connecting with customers. But again, what are the different types of dire…

Direct Marketing – Reach Every Digital Customer

Direct marketing is a kind of marketing system where sellers sell their products and services directly to customers without intermediaries. Direct marketers are forced to pursue digital m…

How To Succeed In Multi Level Marketing Like A Real Pro!

When most of us hear about MLM or multi level marketing the first thing that automatically registers in their minds is easy riches. It is indeed a sad fact that there are also others out there w…

What Are Decision Marketing Processes?

Are decision marketing processes involved different techniques? Why you should follow the exact processes of decision marketing? Marketing is a procedure in which one communicates the i…

How To Grow Experiential Marketing Magazine Subscription?

In business, it is very important to establish a deeper connection with your clients. Although it may sound simple, a lot of business people are struggling with this thing. Your main goal…

11 Much Needed Characteristics Of Entrepreneurship In Business Development

Characteristics of Entrepreneurship are important to adopt if you are going to start your new business or want to improve your business. Today, businessmen want to have characteristics o…

8 Most Common Characteristics Of A Good Manager

No one management can ask you to be a manager. If you are into the process of taking management in your hand, then certainly becoming a good manager is not far from you. The only reason is that n…

The Marketers Who Came Before You Broke My Trust

Marketing has become the most crucial part of operating any business presently. This has therefore led to various business organizations trying all they can to make things work with their…

Questions Behind Customers’ Disagreement — What to do?

Dealing with customer disagreements can often prove a tough task to any business operator. On trying to solve the problems that may result from customer disagreements it is wise for busine…