Nuclear SX – New Warrior
If you're new here, you may want to subscribe to my Updates and Free 7-part email course. Thanks for visiting!Phablet war became even more interesting with the new entrant in the market, the al…
Your Online Personality – What It Says About You?
Personality is what sets people apart from one another. It is equally true about entities like organizations, websites, cultures, phenomena etc.
Is it true about your business as well? Yes,…
Influencer Marketing – How to Get Started?
Chances are if you’re searching about influencer marketing and reading this post, you are already executing some online marketing strategy to influence your target audience or at least thi…
Different content for different Platforms makes sense – Here is what works where.
Everyone knows that a blog is different from a website, an e-mailer, a newsletter, social media posts, a research article or white papers for that matter. In fact, all these are different from…
How to collaborate with Clients for Content Marketing Campaign
Believe it or not, the relationship between a company and a client has changed dramatically over a few years. They have pushed their boundaries and are no longer restricted to just making a sim…
The Most Popular Brand Partnerships for Content Marketing
Brand partnerships are producing better results when it comes to catering the expectations of internet-savvy consumers. Although there is no dearth of content-driven engagement strateg…
How to find content for content marketing?
More than half of the businesses find it difficult to produce enough content for their content marketing campaigns. No matter what they do, how much they invest and how many resources they dep…
How to measure effectiveness of your Content Marketing Initiatives
Web analytics have come a long way since the days of just calculating the number of hits on a site to determine the traffic. Nowadays, there is a long list of key performance indicators (KPIs) th…
What Not to Do with Your Online Presence
Till now you must have read about what-to-do’s and how-to-do’s to establish your online reputation and capitalize on it. But let me tell you there is a set of not-to-do’s as well that you need to…
Strengthening Your Social Media Channels
A large number of companies that are already serious about content marketing are thinking about how effectively they can spread content through social media channels. They are still strugg…
Green Marketing goes Digital
Going Digital is popular and Going Green is trendy too. And that is why the sustainable businesses are going digital too.
Digital is the media to reach youth, to take away a piece of their time an…
How to make your sales staff produce content
Engaging Your Sales Staff in Content Marketing
You must be wondering how your sales staff can be related to content production?
Well, if we see in a nutshell, content marketing, nowadays, is a…
Getting Personal with Your Audience – Good or Bad
Every business wants to grow.
A solopreneur wants to grow into a small business at least and a small business into a mid-size company and a mid-size business into a big one. Generally start-ups…
Is More Content Better for Your Organization?
Churning out more and more content to connect with the audience is the most difficult challenge that businesses are facing nowadays.
No matter at what level they operate, they are in a race of p…
Social Media – A Source of Competitive Advantage
Competitive advantage is a long term advantage a business/organization can have over another within its competition. It enables a business to survive and flourish in the long run.
Business…
How Brands Are Becoming Producers and Publishers in Pursuit of Achieving Content Excellence?
Who is not hungry for the content that evokes a desired response from the reader, earns links to the company website or product pages, converts users into customers and is shared by most of the b…
How to Name your Website?
How to name your website or brand?
Big question, simple answer. Read below.
Naming a website is like a smart art. It doesn’t matter what it will lead to but what matters more how effecti…
Small Business Behavior on the Internet
Getting found online is certainly the most important thing that small businesses can’t afford to neglect in today’s internet era. It’s important for them to maintain a steady presence onlin…
How to Choose a Content Marketing Agency
When do you think you need a content marketing agency?
According to me, the most probable reasons are:
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When you face challenges is churning out enough content
When you don’t know what works for
What Is Brandscaping and How Important Is It in Current Scenario?
Have you ever thought of partnering with a company that has a portion of or entire target audience similar to yours? Have you ever tried to find out whose current customers can be your next custo…