Twitter Basics

Twitter is a phenomenal tool. It has immense potential – for people who want to promote themselves, and companies interested in building their brand. Here are some basic ideas to help y…

Social Media Careers

Social Media was an emerging field some time back which is now fairly established. Earlier there were few companies which were offerings jobs in social media but the scenario has changed no…

Blogging 101

Irrespective of whatever people say blogging is not dead. Thousands of new blogs keep coming up every day. Techcrunch sold for 40 million USD not long back. But money need not be your reason. I h…

Right way to do email marketing

Before you even get started with email marketing you need to believe that it is worth doing. Then you need a message and a set of recipients (people you will send this email to). Basically you n…