Essential Content Publishing Checklist

You have just finished writing a content piece that you have to publish as soon as possible. You are happy that you’ve finally created it and just need to hit the “submit” button. While it’s unde…

How to Get Out of Blogger’s Block and Continue Loving Your Blog

When You’re No Longer in Love with Your Blog! That’s the worst situation when you don’t want to continue blogging but can’t quit it either. Wondering if there is any way out? Is there any solutio…

Emotionally Engaging Content Copy – A Gift to Your Readers

Have you ever wondered who writes such copies that make you feel that this is exactly what you wanted to say or express? For long you have been looking for the right words to pour out your heart. An…

Are you making these landing page mistakes?

Do Your Landing Pages Crush Browser Expectations? Do your landing pages seem to brutally crush the expectations of your browsers? Do they look mismanaged? Let us find out why they screw up you…

Ways to Make Your Email Marketing Campaign Work Better

Email marketing has been declared dead by most people in the industry since the emergence and fame of social media marketing. Considered as an old fashion technique, it’s been absolutely dis…

How to Persuade Your Customers to Buy?

Aren’t you hearing from your audience even after months of content marketing? Wondering how on earth your competitor manages to evoke a tremendous response every time they get in fron…

Essential Content Marketing Tricks from Your Childhood

Despite working day and night and spending money like water, if you’re still not seeing a great movement in your web traffic, stop for a moment and rethink. You cannot afford to stop your effort…

Copywriting and Content Marketing

Copywriting and content marketing is same. It’s the most common myth among online writers. They are actually different terms and will not work that effectively if used in other’s place. They…

Advertising vs. Content Marketing

How does advertising differ from content marketing? In a simple sentence, we can say – advertising is to push and content marketing is to pull. Advertising drives whereas content marketing a…

Is Content Marketing Synonymous to “Branding”?

Does brand mean your company name, your product, logo or a punch line? No! Branding is how people perceive you, what they think about you when they hear your company name, see your logo or read yo…

Making Boring Interesting: An Essential Trick in Content Creation and Marketing

“This is such a dry subject. Where the hell can I find ways to make it look interesting?” How many times do you come across such a situation when you complain how boring your niche is? I guess very f…

How Can Businesses Get Started with Pinterest?

Because Pinterest is image-based, it is appealing to the eyes. As soon as you enter the lovely world of Pinterest, you wonder how on earth people can create such beautiful collages and infogra…

How to Use Google+ Effectively?

It’s worth spending time on Google+ trying to understand the platform and learn how to use it to engage your audience. Branding on Google+ can result into better visibility and rankings on sea…

Is Guest Blogging a Part of Your Content Marketing Strategy?

Everyone, including lesser known and well known companies, wants it. Bloggers desperately crave posts on their blogs from other fellow writers/bloggers. Well, if you’re considering gues…

Elements of a Content Marketing Channel Plan

Once you have content, you need to decide how and where you want to distribute it. If you think, you will post the content on all niche websites, blogs or social media networks and will soon start…

Work on Your Strategy to Get Rid of Boring Content and Create Something That Sparks Conversation

If Google says “Content is King”, we all have no choice but to believe it. If someone says “You need a ton of content to survive”, it seems true because the online space is becoming too crowded and…